When I first built ProofLayer, it was a testimonial collection tool. Simple. Focused. Collect reviews, display them beautifully. But as I talked to more and more founders, I realized something important: collecting testimonials is only half the problem.
The Real Problem
You can't collect testimonials if you don't have users. And getting your first users? That's the hardest part of launching any product. You're caught in a chicken-and-egg situation:
- You need social proof to convert visitors
- But you need users to get social proof
- And you need traffic to get users
Most testimonial tools assume you've already solved this. They're designed for companies with established customer bases. But what about the founder who just launched last week?
Enter ProofLayer 2.0
We've rebuilt ProofLayer from the ground up with one mission: help founders get their first users and build social proof.
Here's how it works:
1Get Users
List your product and we match you with early adopters who want to try new products in your category. They're already interested—you just need to reach them.
2Collect Testimonials
Once they try your product, our built-in forms make it easy to collect video and text testimonials. No friction, no separate tools needed.
3Display Social Proof
Embed beautiful widgets on your site. Grids, carousels, walls of love—all customizable to match your brand.
One-Time Payment. Forever.
I've always believed you shouldn't rent your reputation. That's why ProofLayer is a one-time payment. No monthly fees. No subscription trap. Pay once, own it forever.
We have plans starting at $0 (yes, really) all the way up to custom concierge packages where we handle everything for you.
Two Sides of the Same Coin
ProofLayer now serves two audiences:
- Founders who want to get their first users and build social proof
- Early Adopters who want to try new products and get exclusive lifetime deals
It's a win-win. Founders get users. Early adopters get deals. Everyone builds something together.
What's Next
We're just getting started. Over the coming months, we'll be adding more features to help founders launch successfully—from better matching algorithms to more powerful analytics.
If you're a founder with a product to launch, get started for free.
If you're someone who loves trying new products, join as an early adopter.
Let's build together.
— Curtis